Massetti consultants

Increasing your website visibility through Search Engine Optimization (SEO)

SEO (Search Engine Optimization), is the process of increasing your web site's ranking by building and changing your site for maximum visibility on search engine listings. This means making your site rank high on search engine results for keywords and search terms that people will use when looking for the products and services you are offering. Search engine submission alone is not enough, search engine submission will get you into the search engine listings but without search engine optimization people will still not be able to find you. Without search engine optimization, your site will appear only in the high numbered pages the low ranking pages where people almost never click. You will need professional SEO search engine optimization  services to give your website a  good ranking in popular search engines like Google, Yahoo and MSN Search.

I am an independent free-lance SEO consultant, search engine optimization for me is an "art" that requires strong marketing skills as well as technical knowledge in computer science and programming. Only through the combination of the two aspect search engine optimization can guarantee that your web site will be optimized obtaining not only a high ranking with the search engines, but also, and mainly, a high number of those visitors that are really interested in the products or services you are offering.

Search Engine Optimization ensures that you can be found on the Internet. The marketing skills that I apply to the SEO process assure that you are found by the right people.

My deep knowledge of Italian, my native language, allows me to offer you SEO services for your sites in Italian, in addition to the ones in English.

My Professional SEO Services include:

 - Search Engines Submission (SEO)
 - Analysis on how the site is currently ranking for relevant keywords
 - Industry and competitor research
 - Keywords/Key-phrases/Search Terms research using the most advanced database search services available
 - Search Engine optimization of your Web site content/copy (SEO copywriting)
 - Analysis on how to improve your Title tags;
 - Analysis on how to improve your Meta description tags;
 - Analysis on how to improve your Meta keywords tags.
 - Browser compatibility check;
 - Robots.txt creation
 - Link popularity improvement

Enrico Massetti
enricomassetti@msn.com
23 Claremont avenue
Buffalo, NY 14222
716-886-3951

Biography:

30 years experience in marketing, marketing research, and software development
(10 years in Italy, the last 20 in the USA)
10 years experience in Web design and SEO search engine optimization

Samples of sites I recently optimized, and how you can verify yourself the results I reached:

http://tangoitalia.com a non-commercial site on Italian travel, culture, wine and... tango.
I created the site and optimized its content.
try on Google.com, Yahoo.com and on Msnsearch.com the key-phrases "tango argentino XXX", "argentine tango XXX", and "tango XXX", where XXX is any of the 94 cities covered by the 20 pages on tango in Italy in the site, such as Firenze, Aosta, Milano, Roma, Palermo, Cagliari, Ferrara, Torino, Napoli, Messina, Venezia, Genova, or any one listed in the drop-down menu in the site.
Comments from visitors: "Great site, it has been very useful to prepare our trip to Italy last year".

http://www.phoenixfrontier.org a non-profit human services organization.
I created the site and optimized its content.
try on Msnsearch.com and on Google.com the key-phrase "traumatic brain injury buffalo"
try on Msnsearch.com the keyphrase "janitorial services buffalo"
Comment from the customer: "Enrico you are the best!"

http://www.alegabheadimmobilizer.com a first aid first response product for assistance to the injured.
I optimized the content of this site.
try on Google.com or on Msnsearch.com the key-phrase "head immobilizer"
Comments from the customer: "Enrico, you are great! I cannot believe the position we are now! Thanks!"

http://www.p2c2group.com the site of a business consulting firm.
I optimized the content of this site.
try on Msnsearch.com or on Google.com the key-phrase "OMB 300"
Comments from the customer: "You're a talented guy; thank you. Bouncing ahead of Fujitsu is particularly fun, because I'm a friend (and competitor) of the guy who runs the consulting practice there."

http://seeitaly.org a site promoting small group tours in Italy.
I created the site and optimized its content.